(February 20, 2017 – Coral Springs, FL) Caddy For A Cure, Inc. and Under Armour®(NYSE:UA) are pleased to announce another year of partnership for charity in professional golf. The tremendous success of the 2016 partnership launch made the decision an easy one for both Caddy For A Cure and Under Armour in their mutual quests to give back through the game of golf.
Caddy For A Cure has been providing support and rehabilitation for combat injured military veterans by involving them in the game of golf and including them in professional golf caddy experiences for the world’s best players. Under Armour, the originator of performance footwear, apparel and equipment for making all athletes better, continues to find ways to give back and does so with Caddy For A Cure by outfitting all of its program caddies and injured veterans.
Thru its relationship with Caddy For A Cure and its unique caddy program, the Under Armour brand received significant exposure in professional golf. Caddy For A Cure had the participation of many of the highest ranking players in the world in 2016, but two stood out as perhaps the most noteworthy of the year: Experiences with two world #1 ranked players – Jason Day and Lydia Ko.
Other highlights of the year included participation with Olympic Gold Medalist Justin Rose, Ryder Cup star a Rickie Fowler, and many other top players in the world. In many cases these great players and amateur caddies were escorted by wounded service members.
Largely because of the success the program was experiencing with its relationship with Under Armour, Caddy for A Cure was able to offer a home give-away for a wounded veteran. As part of the home give-away plan, the caddy experience with Lydia Ko at the CME Group LPGA Tour Championship was not only a typical caddy experience, it was also a final step in the selection process for prospective recipient, wounded veteran Lance Corporal Lyndon Ortiz, USMC (Ret). He passed with flying colors.
“Clearly, the home giveaway was one of the coolest and most inspirational things we have ever done,” commented Caddy For A Cure founder and CEO Russ Holden. “Of course Lyndon’s caddy skills were not even remotely part of the decision process, it was simply the tool used to have a chance to let him see the game at its highest level and to get to know him better.” Holden concluded, “Using the great game of golf to do good for a true American Patriot was over the top incredible. It made the 15 years of hard work all worthwhile and then some to see this young family be secured for life with a home.”
“When we saw first-hand what Caddy For A Cure was doing in the world of golf, we at Under Armour were entirely comfortable partnering once again for the 2017 season” commented Tom Cox, EyeKing National Sales Manager. “With our emphasis on the world of golf with Jordan Spieth, Gary Woodland, and many of the caddies of the APTC, this is a great opportunity for us to give back through Caddy For A Cure.”
For more information on Caddy For A Cure the charities supported, please visit www.caddyforacure.com. If you would like to caddy for one of the best players in the world for a day, or assist in other ways, we encourage you to reach out.